Sony’s Yuhara: more red ahead
Filed under: Sony PlayStation 2, Sony PlayStation 3, Sony PSP, Business
Following yesterday's doom and gloom from their Games division, Sony Senior VP Takao Yuhara had more bad news for investors today: the PlayStation maker expects significant losses for Q3. As manufacturing costs for the "too cheap" PS3 continue to put Sony in a financial hole, the electronics leader is becoming even more reliant on consumers' willingness to plunk down $600 for the next gen console. In order to recoup losses within an estimated five year period, the cell processor must also be successfully incorporated into other consumer devices.Yuhara commented, "We might see valuation losses of a size that we cannot laugh away in the quarter." Think this is stopping "Crazy Ken" Kutaragi from laughing?Read | Permalink | Email this | Linking Blogs | Comments
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